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Institutes of Technology Ireland
Research & Innovation

Smart Space Guidance System

Zolk C is an Irish company that provides hand held technology solutions to tourism and heritage sites in Ireland, UK and North America. In Ireland, the company is behind the interactive experience of the New Ross tapestries.

3CS (Centre for Converged IP [Internet Protocol] Based Communications Services) is an Applied Research Enhancement (ARE) Centre, based at Waterford Institute of Technology (WIT) and funded by Enterprise Ireland. 3CS expertise is in converged internet and telecommunications services which it translates to market through industry partnerships.

Audio, hand-held devices are commonly used in the tourism sector to provide interactive visitor experiences. Collaborating with 3CS, Zolk C had previously developed technology that enabled a user-friendly, interpretative experience for visitors to the Culloden Battlefield in Scotland. Following from this award-winning, innovative project, the company recognised that the wide-spread adoption of “smart phones” could provide an opportunity for an enhanced tourism experience.

Zolk C approached 3CS to develop a framework that would allow companies to create tours that visitors could access from mobile phones. Through an Enterprise Ireland-funded Innovation Partnership, Zolk C can provide the hardware on the tourist site along with a personal solution that can be accessed directly by tourists and is sufficiently cost-effective for small tourism enterprises. The project has assisted Zolk C in developing an R&D strategy for end-user device based interpretation. It has given the company a clear technical advantage and a significant market advantage by offering a solution that will serve a new section of the tourism market.

Testimonials

“The Innovation Partnership with Zolk C provides 3CS with a conduit to technology users who can validate the work of the research team. This validation is essential to ground and direct the research efforts into the most commercially rewarding sectors of the tourism and heritage market. Feedback from the market and the individual users of the technology gives the research team a clear focus on where the market sector is going, provides an immediate test and deployment arena for the technology under development and provides current, accurate information on the latest technologies being deployed by competing research bodies.”
Tom Curran, Product Centre Manager, TSSG, WIT

“Being able to access the powerful research capability of WIT has enabled Zolk C to stay one step ahead of it’s competitors on the world stage. Through WIT’s indepth understanding of emerging mobile technologies, Zolk C has been able to establish a strong foothold in the tourism and heritage sector marketplace and create amazing visitor experiences across the UK and Ireland. By harnessing the power of the latest mobile technologies, Zolk C are able to offer clients cost-effective interpretation solutions which would  have previously been out-of-reach for a large number of visitor sites.”
Paul Savage, Managing Director, Zolk C

Client: Zolk C
Institution:
Waterford Institute of Technology
Industry: ICT
National Priority Area: Digital Platforms, Content and Applications

Head of Research
Dr. Willie Donnelly
Waterford Institute of Technology
Cork Road, Waterford
Ireland
T: +353 (0)51 845 596
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External Services Manager
Kathryn Kiely
Waterford Institute of Technology
Cork Road, Waterford
Ireland
T: +353 (0)51 302 034
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Executive Director Innovation and Commercialisation
Barry Downes
Telecommunications Software and Systems Group
Waterford Institute of Technology
Cork Road, Waterford
Ireland
T: +353 (0)51 302 932
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